SOCIAL MEDIA WRITING & MANAGEMENT
If you don’t have time to participate in B2B social media marketing, but believe that your audience is engaged with social media, we can help. We make it possible for companies of all sizes to participate in online and social media B2B marketing!
B2B Social Media Copywriting & Support
With very little hand-holding, we will get to know your company, products and messages and will write and/or edit content to populate social media properties such as:
- ‘blog posts
- LinkedIn group discussions and status updates
- YouTube video channels
- Twitter updates
- Facebook pages, groups and status updates
- And more: directory listings, white papers, success stories, application notes, e-newsletters…
Audit & Planning Service
Through our Social Media Audit service, we identify your target audiences and the best opportunities to reach them via the web and social media. We then create a social media content plan for your project or organization (or will recommend another strategy).
We are skilled at making the most of existing content within your organization, as well as drawing out publishable information from subject matter experts.
B2B Social Media Package for SMBs
We will create and manage your professional presence on LinkedIn and Twitter and will regularly develop and post relevant and on-message content for your company. We’ll keep your customers, partners, prospects and staff engaged with your brand on a weekly, monthly and quarterly basis. For example, a typical service package may consist of:
- Weekly or Daily: Posting tweets and status updates from your corporate accounts, and managing your social media invitations & connections.
- Monthly: Plan, research and create high-value new content for your website, lead-generation and/or media relations goals (e.g. new customer stories, application notes, by-lined articles, ‘blogs, podcasts, videos, press releases, etc.).
- Quarterly: Develop and maintain an e-newsletter to send to your contacts; plan and develop new video content for your YouTube channel, etc.
- Biannually: Report back to you on your social media metrics and lead a social media strategy meeting with your marketing, sales & business development team.
Yes, it really is possible to outsource this work successfully! Contact us about expanding your brand reach through online and social media marketing!