TelDesign had a very basic, home-made website that it had intended to improve for years. Finally, the company reached out to Kaszas for assistance with the content, and then the design and development.
Met with company founders to explore the business and customer base in detail
Conducted initial keyword research to understand the language that web searchers are using to find TelDesign’s services
Drafted a key message hierarchy for review and approval
Created a website content architecture
Wrote all content for the site
Engaged web design and development partner, Industrial Media, to storyboard, design, develop and launch the site
TelDesign’s website is crisp and professional
The site has received a variety of positive, unsolicited feedback
The new messaging and structure makes it easier for visitors to understand TelDesign’s services, value proposition, and how to engage the company
Within the first month after site launch, the site was attracting a strong portion of traffic through search and relevant key phrases
Traffic to the website has increased five fold
TelDesign's new website, including messaging, content, design, development and launch by Kaszas Communications and its web partner.
